PAPERBAG MATERIAL : CRAFT PAPER
TAG MATERIAL : FABRIC
Ecojai began when merging nature with fashion is still new in Malaysia. Its eco-fashion is loved by many as it is comfortable and have a non-irritate texture. However, their realise their products need a boost as it seems they can’t convey the eco part of their brand as the packaging looks like just another normal fashion brand would use. Therefore, the designer took smart twist to illustrate the eco nature part of the brand through the packaging. Using an eco material, craft board designed with such simplicity and cleanliness, it portrays the premium feels of a high quality eco fashion line.